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Jon Harrison


At the peak of a successful twenty-five year career at Caterpillar Inc. that included executive-level leadership positions throughout the U.S., and in Australia and Japan, Jon left corporate America in 2011 to follow his calling of serving people who are often overlooked and under-appreciated, both in the workplace and in society at large. This transition to a career that focuses on “significance” vs. “success” was an easy one for Jon as the common theme during his career at Caterpillar was his passion for people.Jon is known as a leader that places special attention on the “front-line” team members and their leaders.Through his many years of experience in all corners of the world, Jon has proven that the only sustainable competitive advantage for any organization is to become relentless in developing a team of values-driven, informed and passionate people (shortened as VIP2).

Jon’s company of the same name, VIP2, assists organizations in the understanding and implementation of this powerful philosophy.  By setting high behavioral and performance expectations for everyone in the organization, “real life” training of all employees on those expectations, and measuring the impact of the culture change, the “bottom line” of the organization is impacted positively, but more importantly, the lives of the people in the organization (and their families) are enhanced. In following his calling, Jon has also served as Executive Director of “Vine & Village”, a non-profit organization focused on improving lives in an under-served area of Little Rock.  He is also actively involved at Mosaic Church of Central Arkansas (a multi-ethnic, socio-economically diverse church in the heart of Little Rock). Jon holds a BS in Business Economics from the Kelley School of Business at Indiana University, and is a graduate of the Advanced Management Program at Duke University.  Jon’s driving forces in his life are his faith, his family and his friends.